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Sales Funnel: The Most Useful Process To Generate Sales
First off, a Sales Funnel is a marketing system that you have in put, to help sort and sift your leads through.
It would be ingenious of you, to affix a "Funded Proposal" component to your Sales Funnel, this way you are able to create money on the front end, while you put together your primary business and residual money coming in on the back end.
The following is an outline of my Sales Funnel and the setup, that I have discovered to be the most capable.
MARKETING:
By using varied marketing channels & methods, such as Pay Per Click (PPC), Solo Ads, Article Marketing, Social Bookmark sites and countless other ways, you will drive traffic to your Sales Funnel.
You should offer this traffic truly pertinent content that's specific to the niche you are catering to, in order to get them to enter your Sales Funnel. Turning them into a lead.
PERSONAL CAPTURE PAGE:
In replace for your necessary content, your prospects will provide you with their name, email address and most will possibly give you their phone number.
You can produce your own capture page or you can make use of one of the many marketing systems, that are that can be purchased and let you to customize a page.
I encourage you to brand your capture page with YOU! Add a video of yourself, discussing the benefits to your prospects, if they request your beneficial content.
EMAIL AUTO-RESPONDER:
Your auto-responder, will become an automatic way for you to continue providing your leads with pertinent content.
This is accomplished by setting up your AR with pre-written, well thought out and relevant, email messages, which are set to automatically be sent.
This is where the funded proposal comes in. Some! Not all of your messages, should have links to specific and valuable tools that your leads can invest in.
FOLLOW UP & BUILD RELATIONSHIPS:
This is a important step in the process. You must follow-through with your leads and start to construct a relationship with them.
PICK UP THE PHONE! You read that right. Call your leads, they won't hurt you.
It's not like cold calling. If you branded yourself correctly, most will already know who you are when you call them. Again it's crucial you do this.
Don't totally rely on your auto-responder. From time to time send a personal message to your leads. Not trying to sell them something but just to say how are you and to offer help.
I also like to connect with my leads on Social Networking sites, like Twitter & Facebook. This way they get to view my family, the places I like to travel to and the things I like to do.
PRIMARY BUSINESS:
Throughout this whole procedure, I never pitch my primary MLM business to my leads. Because I have offered them valued content, my help and formed a relationship with them, many ask me about joining my primary business.
So there you go! The Sales Funnel process I have setup. Do some opt-out, yes! Do some not get the tools provided in the system, yes! Do some not become a member of my main business, yes!
But it doesn't matter. With a Sales Funnel as long as I'm feeding it, I will see results and so will you!
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